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Archive for the ‘Advertising Science’ Category
Focus and Sacrifice are the Keys to Marketing Success
Posted: 13th March 2010 by John@ArrowSign.net in Advertising Science, Inspiration & Motivation, Rants and RavesTags: focus, marketing, success
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How our brains build social worlds …
Posted: 5th December 2009 by John@ArrowSign.net in Advertising Science, Inspiration & Motivation, Signs of the Future, Tech Geek“This raises the interesting question of how our brains deal with deception. Somehow, a balance has to be struck: it would be too costly to question the motive behind every interaction, but taking everything at face value makes us vulnerable. Neuroscientists have become very interested in the differences in brain activity between interacting with a [...]
