According to an ABI Research industry analyst, one main reason for the growth is that traditional advertising media are losing their appeal. Possibly unknown only to digital signage newbies; digital signage offers something traditional advertising media can’t: the ability to reach buyers with dynamic messaging at the point of sale. When shoppers are in a [...]
Archive for the ‘Signs of the Future’ Category
Denmark approves new police powers ahead of Copenhagen summit
Posted: 30th November 2009 by John@ArrowSign.net in Rants and Raves, Signs of the FutureThis is the best solution they could come up with? Arresting people “they suspect might break the law.”? Wow. – – – The Danish parliament today passed legislation which will give police sweeping powers of “pre-emptive” arrest and extend custodial sentences for acts of civil disobedience. The “deeply worrying” law comes ahead of the [...]
Research: More Meetings Cutting Paper, Energy, Travel and Wasted Food
Posted: 17th November 2009 by John@ArrowSign.net in Green Environment, Health & Safety, Signs of the FutureTags: green, greening, progress, sign industry, waste
While “greening” (like social media) may seem like an unprofitable fad to some old-timers, its important to remember how progress works. In the 1890′s many business people thought the telephone was a passing fancy… until everybody got one. Same with the fax in the 1980′s and email in the 1990′s. Its all about meeting the [...]
