“This raises the interesting question of how our brains deal with deception. Somehow, a balance has to be struck: it would be too costly to question the motive behind every interaction, but taking everything at face value makes us vulnerable. Neuroscientists have become very interested in the differences in brain activity between interacting with a [...]
Archive for the ‘Tech Geek’ Category
How our brains build social worlds …
Posted: 5th December 2009 by John@ArrowSign.net in Advertising Science, Inspiration & Motivation, Signs of the Future, Tech Geek0
Contact lenses to get built-in virtual graphics
Posted: 13th November 2009 by John@ArrowSign.net in Green Environment, Health & Safety, Inspiration & Motivation, Signs of the Future, Tech GeekTags: advertising, futuristic
I don’t mean to freak anybody out, but this is the way of the future… If they can beam dynamic, digital video data to the surface of your eyes, there are going to be advertisers willing to pay for THAT space. I’m telling you, no place is sacred anymore. Signs, signs, everywhere a sign. So, [...]
