Sales People Don’t Cold Call By Jeremy Miller Cold calling is described in heroic terms: beating a path to the prized customer; crossing the many obstacles and walls of protection to find the elusive buyer; wrangling and competing against the many other sales people pursuing the same prize. After breathless battle and hard work the [...]
Archive for the ‘Uncategorized’ Category
Compelling Argument Against Cold-Calling
Posted: 6th March 2010 by John@ArrowSign.net in Uncategorized0
Digital Signage 2009: The Good, The Bad and The Ugly
Posted: 30th December 2009 by John@ArrowSign.net in UncategorizedDecember 30, 2009 – San Francisco Bay Area John E. Lilly | ARROWSIGN .NET As the 00′s draw to a close, I’m finding the Twitterverse inundated with chatter on “digital signage.” Often shortened to “DS” or “DOOH” for the awkward catchall “Digital Out-Of-Home” signage, this social media activity stirred the investigator in me. First off, [...]
Guardians of the Craft Shall Not Take Thy Responsibility Lightly
Posted: 4th November 2009 by John@ArrowSign.net in Inspiration & Motivation, Rants and Raves, Signs of the Future, UncategorizedTags: hieroglyphs, historical signage, responsibility
Far too often, when reviewing the signage as I drive down any American street, I wonder if the designers of some of the signs realized how long their signs would really last. The idea that some of these signs ever looked nice is hard to conceive, but it brings up two important points: 1) “Looks” [...]
