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	<title>J. Lilly &#124; Marketing Genius &#187; advertising</title>
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	<description>Hosted by John Lilly, Marketing Director at Arrow Sign Company</description>
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		<title>Digital Signage: Economic Growth May Be Closer Than You Think</title>
		<link>http://jlilly.com/wordpress/digital-signage-economic-growth-may-be-closer-than-you-think/</link>
		<comments>http://jlilly.com/wordpress/digital-signage-economic-growth-may-be-closer-than-you-think/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 03:45:07 +0000</pubDate>
		<dc:creator>John@ArrowSign.net</dc:creator>
				<category><![CDATA[Sign Buying Advice]]></category>
		<category><![CDATA[Sign Smarts]]></category>
		<category><![CDATA[Signs in the News]]></category>
		<category><![CDATA[Signs of the Future]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[digital content network]]></category>
		<category><![CDATA[digital signage]]></category>
		<category><![CDATA[DOOH]]></category>
		<category><![CDATA[point-of-purchase]]></category>

		<guid isPermaLink="false">http://jlilly.com/wordpress/?p=367</guid>
		<description><![CDATA[According to an ABI Research industry analyst, one main reason for the growth is that traditional advertising media are losing their appeal. Possibly unknown only to digital signage newbies; digital signage offers something traditional advertising media can&#8217;t: the ability to reach buyers with dynamic messaging at the point of sale. When shoppers are in a [...]]]></description>
			<content:encoded><![CDATA[<p>According to an ABI Research industry analyst, one main reason for the growth is that traditional advertising media are losing their appeal. Possibly unknown only to <strong>digital signage</strong> newbies; digital signage offers something traditional advertising media can&#8217;t: <em>the ability to reach buyers with dynamic messaging at the point of sale</em>.</p>
<p>When shoppers are in a store, evaluating which brand to buy, digital signage has the chance to snatch a bit of mindshare at the <em>precise moment</em> a buying decision is being made. Radio, TV, newspapers, magazines and even the Internet cannot make that claim.</p>
<p>via <a href="http://fully-explained.com/Art/112611/24/Digital-Signage-Economic-Growth-May-Be-Closer-Than-You-Think.html">Digital Signage: Economic Growth May Be Closer Than You Think | Submit Articles | Fully-Explained</a>.</p>
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		<title>Contact lenses to get built-in virtual graphics</title>
		<link>http://jlilly.com/wordpress/contact-lenses-to-get-built-in-virtual-graphics/</link>
		<comments>http://jlilly.com/wordpress/contact-lenses-to-get-built-in-virtual-graphics/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 18:25:59 +0000</pubDate>
		<dc:creator>John@ArrowSign.net</dc:creator>
				<category><![CDATA[Green Environment]]></category>
		<category><![CDATA[Health & Safety]]></category>
		<category><![CDATA[Inspiration & Motivation]]></category>
		<category><![CDATA[Signs of the Future]]></category>
		<category><![CDATA[Tech Geek]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[futuristic]]></category>

		<guid isPermaLink="false">http://jlilly.com/wordpress/?p=269</guid>
		<description><![CDATA[I don&#8217;t mean to freak anybody out, but this is the way of the future&#8230; If they can beam dynamic, digital video data to the surface of your eyes, there are going to be advertisers willing to pay for THAT space. I&#8217;m telling you, no place is sacred anymore. Signs, signs, everywhere a sign. So, [...]]]></description>
			<content:encoded><![CDATA[<p>I don&#8217;t mean to freak anybody out, but this is the way of the future&#8230;</p>
<p>If they can beam dynamic, digital video data to the surface of your eyes, there are going to be advertisers willing to pay for THAT space. I&#8217;m telling you, no place is sacred anymore. Signs, signs, everywhere a sign. So, what do you do? Fight the future? Embrace change? Pursue happiness? Rock &amp; Roll! Happy Friday &#8230;</p>
<p><span style="font-family: arial, sans-serif; line-height: normal; font-size: 11px; "> </span></p>
<p class="infuse" style="margin-top: 0px; margin-right: 20px; margin-bottom: 20px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; border-top-width: 0px; border-right-width: 0px; border-bottom-width: 0px; border-left-width: 0px; border-style: initial; border-color: initial; font-size: 1em; line-height: 15px; ">&#8220;A contact lens that harvests radio waves to power an LED is paving the way for a new kind of display. The lens is a prototype of a device that could display information beamed from a mobile device.&#8221;<br />
&#8216;Our hope is to create images that effectively float in front of the user perhaps 50 cm to 1 m away,&#8217; says Parviz.</p>
<p>&#8220;Future versions will be able to harvest power from a user&#8217;s cell phone, perhaps as it beams information to the lens. They will also have more pixels and an array of microlenses to focus the image so that it appears suspended in front of the wearer&#8217;s eyes.&#8221;<br />
<span style="color: #000000;"><br />
&#8220;Despite the limited space available, each component can be integrated into the lens without obscuring the wearer&#8217;s view, the researchers claim. As to what kinds of images can be viewed on this screen, the possibilities seem endless. Examples include subtitles when conversing with a foreign-language speaker, directions in unfamiliar territory and captioned photographs. The lens could also serve as a head-up </span><span style="color: #000000;"><span style="text-decoration: none;">display for pilots or gamers</span></span><span style="color: #000000;">.&#8221;<br />
<span style="line-height: 19px;"><a href="http://www.newscientist.com/article/dn18146-contact-lenses-to-get-builtin-virtual-graphics.html"><span style="text-decoration: none;"><br />
Contact lenses to get built-in virtual graphics &#8211; tech &#8211; 12 November 2009 &#8211; New Scientist</span></a>.</span></span></p>
<p>Remember this? &gt;&gt; <a href="http://www.youtube.com/user/TeslaTheBand#p/u/12/COGM7K8I0pU"><span style="text-decoration: none;">Tesla \&#8221;Signs\&#8221;</span></a></p>
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